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Jovonna first took the hip market scent by storm in 2007 where it has only continued to flourish. 

Jovonna’s brand essence is focused upon simple statement clothing. The collection allows its wearer to experiment endlessly with its diverse range of fun loving unique pieces. 

This flawless assortment of party dresses and oversized coats sees fashion dreams brought to life. Jovonna’s passion for well-made, simplistic garments, shines through in her explosive collection of frills, pleats and rainbow shades gently complimented by soft nude tones.




West London




Jovonna is inspired by girl about town who is living life to the full and has a passion about dressing up and looking fabulous..